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I feel like I’m on a roll here, with two consecutive Illustration class projects in which I am incredibly happy with the results. This week’s project was to create an image that could be used within an advertisement for a product of our choice, but without designing the ad itself. I decided to do something fun for my favorite beer in the whole world, Grain Belt. It’s only available in the northern midwest, so I cannot enjoy it whenever I please, as I once could, so this is my tribute. I wanted something that spoke of the history of the beer (the old neon sign, snapped while I was on a trip back to Minnesota) but also the very specific region in which it is available.

I’ve been working on this image for almost three weeks now from the thumbnail sketch stage and it still cracks me up every time. I think I might be using this as a promo post card image soon.

Category :: Illustration, Schoolwork